Size does matter . . .

But not in the way you think. General Managers and Producers are always trying to figure out how to make shows work economically. The old trick is that if it’s not working in a specific theater . . . put it in a bigger one!  Your Gross Potential goes up, and therefore when you show …

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Houston, we have a distribution problem.

Broadway is in the heart of Times Square in New York City . . . and nowhere else. And, no matter how much I want to get a petition going to move it to sunny southern California, it doesn’t look like it’s going anywhere soon. Broadway isn’t like Tide detergent, available in every grocery store …

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8 shows a what?

Does anyone know where the 8 show a week model came from? Is it arbitrary?  Is it based on The Beatles song?  Was there any business analysis done on the actual demand for theatrical performances at the time? My gut says that someone just picked it.  It somehow made sense at that moment, which was probably at least 50 years …

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